Excursion to Ida Ouguerd Market & Historic Sucrerie

EXCURSION DETAILS

Embark on a journey from Essaouira to the vibrant Ida Ouguerd Market, a hub of Moroccan culture and trade. Explore the lively souk and discover the historic Sucrerie, a fascinating relic of Morocco's sugar production heritage.


Highlights:


  • Explore the Ida Ouguerd Market: Immerse yourself in the vibrant market culture where locals sell fresh produce, handcrafted goods, and traditional wares.


  • Visit the Historic Sucrerie:

Walk among the ruins of an ancient sugar factory, marveling at its architecture and learning about its significance in Morocco’s trade history.


  • Scenic Journey:

Enjoy the picturesque Moroccan countryside during your trip, with stunning landscapes and photo opportunities.


  • Cultural Connection: Interact with locals and gain insights into their traditions, crafts, and daily life.


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About the Guide

Jaouad Ahaddar is a 22-year-old guide with a deep connection to the enchanting landscapes of Essaouira. Originally from the picturesque village of Ida Ougourd, he has been living in Diabat since 2017. Fluent in Amazigh, Arabic, English, and French, Jaouad has two years of experience as a guide with Moga Quad, a multi-activity company specializing in immersive tours. With a passion for sharing the beauty of Essaouira’s surroundings, its rich local culture, and hidden gems, Jaouad combines his knowledge and enthusiasm to create unforgettable experiences for travelers.

About Ida Ougerd Village

Ida Ougourd is a Haouzian tribe belonging to the Haouza tribal confederation, situated at the northernmost point of the Haouza territories. Known as the gateway to the Haouza tribes, it is bordered to the south by the tribes of Ait Nkaf and Ait Idawsarn, and to the west by the Atlantic Ocean.

This region is home to the city of Essaouira, which also serves as its capital. Ida Ougourd is particularly notable for its proximity to an ancient city located on its northern coastline, referred to as "Old Essaouira." This historic site is believed to have been established by the kings of Haouza prior to the advent of Islam. The remnants of the settlement include sugar mills built by the Saadian dynasty on the northern bank of Oued El Qasb (Qasb River), where sugarcane cultivation flourished during their reign.

Ida Ougourd, located just 26 kilometers from Essaouira, is a captivating destination for those interested in history, culture, and the enduring legacy of Morocco's past.

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Things to do in Excursion

Explore the Market & Prepare Your Authentic Tagine

On the tour, we’ll explore the vibrant Ida Ouguerd Market, immersing ourselves in the traditional souk atmosphere. We’ll buy fresh, local ingredients for an authentic Moroccan tagine. your guide will help select the finest spices, vegetables, and meats. This hands-on experience connects you with Moroccan culinary traditions.

Welcome Tea & Scenic 3km Walk to the Historic Sucrerie

After enjoying a refreshing welcome tea with mint, we will begin our scenic 3km walk to the historic Sucrerie. As we walk through the beautiful Moroccan landscape, you’ll have the chance to immerse yourself in the serene surroundings. Upon reaching the historic Sucrerie, you’ll discover its fascinating history. After exploring the site, we will make our way back, walking the same 3km route, allowing you to fully enjoy the peaceful atmosphere and picturesque views along the way.

Explore & Savor: Traditional Moroccan Berber Tagine Experience

At the end of the tour, you’ll have the opportunity to enjoy a traditional Moroccan Berber tagine at a local restaurant. Savor the authentic flavors of this iconic dish, prepared with fresh ingredients and spices, in a cozy, traditional setting that captures the essence of Moroccan hospitality.

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Excursion to Ida Ouguerd Market & Historic Sucrerie